The video was created for the even announcement. The event is significant, but many players could be not satisfied. Our task was to create a cozy atmosphere and connect players with these vehicles. The solution was to collaborate with the famous content creator and cartoonist with more than 1,000,000 viewers, RanZar, and animate our gifts.
Each video got more than 1 million views on the official channels in all regions and on the RanZar channel.
We managed to create a separate tank world (The events in both videos unfold in Tank City, a universe based on the game lore).
In both videos, we managed to unite our several video lores, and it worked pretty well! Our cartoon tanks live in an imagined world but they intersect with things familiar to players that stir up interest to the whole series.